As one of the world’s leading international financial hubs, Hong Kong has consistently demonstrated robust economic growth and made remarkable strides in attracting foreign investment. This success has positioned the city as a strategic choice for many prominent companies when establishing their global base of operations.
To meet the growing demand for overseas asset allocation, the international brand matrix—ARK, GLORY, OLIVE—was created. Each brand symbolizes a unique purpose: ARK represents the commitment to protecting and growing clients’ assets, OLIVE focuses on identifying investment opportunities globally, and GLORY is dedicated to facilitating wealth succession and enabling clients to enjoy a truly global lifestyle.
As a key part of this brand matrix, GLORY offers a one-stop solution for overseas family wealth inheritance, encompassing global insurance, identity planning, trust services, and children’s education. With a strong foundation in Hong Kong, GLORY is poised to expand its reach globally.
Recently, InvestHK (the Hong Kong Special Administrative Region (HKSAR) Government Department) invited a select group of outstanding businesses to discuss the advantages of choosing Hong Kong as their global headquarters. GLORY was honored to be among those invited.
GLORY’s CEO, Ms. Gao Yang, shared insights into the company’s strategic development in Hong Kong, its growth plans, and its innovative approach to serving high-net-worth Chinese families worldwide. She also expressed her sincere gratitude to InvestHK for its ongoing support and assistance to GLORY.
“True Gold Fears No Fire: The Growing Investment Appeal of Hong Kong”
As the global business landscape evolves, GLORY has consistently regarded Hong Kong as a critical hub for its expansion, adopting a proactive approach to its development in the region.
Reflecting on GLORY’s journey, Ms. Gao Yang highlighted the company’s pivotal milestones. In 2011, began its international expansion by establishing an insurance brokerage in Hong Kong, laying the groundwork for its close relationship with the region. In 2014, Ark Trust Hong Kong was established and licensed, marking a significant milestone in GLORY’s global footprint. Since then, the company has expanded into key markets, including Singapore and the United States.
Hong Kong has always played an irreplaceable central role for GLORY, whether in terms of business operations or resource allocation. Ms. Gao emphasized that choosing Hong Kong as its headquarters was a decision of high strategic importance.
As market dynamics evolve, GLORY has shifted its focus toward serving high-net-worth Chinese families worldwide. This transformation requires a strong and reliable business foundation in international markets, and Hong Kong, with its unique advantages, stands out as the optimal choice.
Hong Kong not only serves as the birthplace of GLORY’s overseas business but also remains at the heart of the company’s operations, with many of GLORY’s core businesses and key personnel based in the city or in the process of being established there.
The Freedom, Flexibility, and Convenience of Hong Kong: A Strong Advantage in Serving Global Chinese Families
When asked how GLORY leverages Hong Kong’s advantages to better serve global Chinese families, Ms. Gao Yang highlighted three key factors: freedom, flexibility, and convenience.
First, in terms of freedom, Hong Kong’s relatively low entry barriers for investors make it accessible to clients across a wide range of wealth levels, including those from non-high-tax jurisdictions. This accessibility has enabled GLORY to expand its client base, and the company is now considering extending its services to clients in Japan and Southeast Asia.
Second, regarding flexibility, Hong Kong’s insurance products are uniquely tailored to meet the needs of high-net-worth and ultra-high-net-worth clients, particularly in terms of family wealth succession planning.
Finally, in terms of convenience, the city’s strategic location and robust business infrastructure simplify critical business processes, such as opening accounts, making investments, securing insurance, setting up trusts, and conducting identity planning. These advantages make Hong Kong an ideal starting point for GLORY’s comprehensive service offerings to global Chinese families.
From a client perspective, establishing a family office in Hong Kong offers significant advantages. The city’s status as an international financial center, combined with its high recognition and trust among Chinese clients, reinforces GLORY’s core value of being "customer-centric" and strengthens its strategic positioning.
The strong rebound of Hong Kong’s private wealth management industry, reflected in the growth of Assets Under Management (AUM), further supports Hong Kong’s resilience as a financial hub and strengthens GLORY’s commitment to growing its presence in the city.
Strengthening Ties with Hong Kong for Generational Client Service
Looking ahead, Ms. Gao Yang shared GLORY’s vision for its future in Hong Kong. The company is committed to becoming the service expert for high-net-worth Chinese families in the area of wealth protection and succession, accompanying clients across generations.
GLORY’s future growth strategy will focus on three key areas: product development, marketing, and sustainability. The company aims to establish a well-rounded business model that integrates these elements to enhance its overall competitiveness.
Additionally, GLORY plans to deepen its ties with Hong Kong. This includes increasing the proportion of local talent and building a more diverse and localized professional team. GLORY will also continue to invest in technological innovation, strengthen partnerships with Hong Kong-based insurers and institutions, and accelerate the digital transformation process. This will improve operational efficiency and customer experience while positioning GLORY as a leader in the digital revolution of Hong Kong’s insurance industry.
Ms. Gao Yang also took the opportunity to thank InvestHK for its invaluable support and acknowledged the Hong Kong government’s policies which have been instrumental in driving GLORY’s success in the region and providing the company with the resources and opportunities to thrive.
GLORY is committed to further growing its presence in Hong Kong, continuously innovating, and contributing to the city’s economic and financial prosperity. The company aims to create greater value for high-net-worth Chinese families worldwide while supporting Hong Kong’s continued role as a global financial hub.
